CAT Footwear:
Western Boots meet
Oregon’s Longhorns
April 2025
Dundee, OR
Cat Footwear was launching their first ever Western boot and needed help finding a jobsite and workers to use in a photo and video shoot. You can’t imagine how excited we were to bring them on set at Oregon’s only longhorn farm! We brought in our crew to follow 3 workers in Cat Footwear (as well as cows and cats) on a blissfully rain-free day in March of 2025, ultimately delivering a suite of on- and off-body photo and videos.
The Full Digital Funnel
The assets we created for Cat were applied widely across their entire digital ecosystem. From paid ads, to email campaigns, and all across their social channels, we helped bring this new boot to life for Cat, and stacked the chips in their favor through this new go-to-market initiative.